A new year generally brings on high hopes. Besides holding on to hope, what can you do to have your best possible year in sales for 2021?
Here are four elements that, if you apply to your sales process and your life, will help you achieve the best possible results.
First, think positive. You must believe every step you make is going to be fruitful at some point. A positive mindset means you will not overthink what could come up that is out of your control. For example, you are ready to make your first cold call. The thought enters your mind; the prospect may be busy, and you will be interrupting. You are only in control of your action and mood. When you make that call, if they allow the distraction to keep them from meaningful work, it was bound to happen with or without your call. If you are making up stories, make up the story about how much they need what you have to offer. If you sell tires, tell yourself they are just as likely to have had a flat tire over the holiday as they were to have already bought four new ones.
Next, you must focus on the result you want. For example, if I need to make four sales in a month. My priority each workday will be whatever is necessary to get me closer to those four sales. If I have done everything I can toward getting the deals, I am free to move on to additional activities for futures sales.
Third, be consistent. It’s easy to start on the first day of the new year thinking positive, focused, and doing the work. But for you to have a great year in sales, you must be consistent. When you feel like it, and yes, on days you had rather not. Do the task that leads to sales. It doesn’t have to be complicated. Simple works best. Because when it’s simple, it’s easy to stay positive, focused, and consistent.
Lastly, be patient. The first call doesn’t have to be a sale for this to be your best year in sales. The first month doesn’t have to be a record month. You don’t have to have the one single largest transaction in history. You just need to find those who want and need what you sell regularly.
Remember, “A new year is a unique opportunity to review your attitude and make some adjustments. So be positive, stay focused, be consistent and be patient!”
Happy New Year!
-Reena
